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SofTech North Bay Software and Information Technology Association
 Post Planner SofTech 
How to Write, Find & Share Awesome
Content on Facebook That Drives Traffic & Sales 
June 25, 2014 6:30 pm - 8:45 pm
San Rafael Corporate Center
750 Lindaro Street, San Rafael
Facebook is so much more than Candy Crush, Farmville and #TBT. More and more, it has become a promotional and marketing tool from businesses small to immense.
Creating a page and asking your friends to like it will only get you so far. If you want to create real engagement and reach out to a broad audience, you need to engage and connect on a regular basis.
Our June speaker, Joshua Parkinson, created a highly successful Facebook app called Post Planner that simplifies this process by offering post suggestions and allowing you to schedule social media campaigns.
Joshua will share Facebook and blogging best practices and how to effectively use both platforms to boost your social engagement.
Joshua Parkinson
Chief Customer Pain Killer
Post Planner
Joshua Parkinson is a wordsmith turned tech junkie whose passion for conversation & content led him around the world and eventually to bootstrap Post Planner.
After earning an MA in philosophy in 2000 from the University of Utah, Josh jumped the American ship and headed east for Europe.
There he sang rhymes to audiences for 5 years before heading east to the war zones of Arabia & Afghanistan to teach Shakespeare and Stoic philosophy to American troops.
Josh’s interest in the tech industry was sparked while working for a small Venture Capital Fund in Utah in 2009. His due diligence work there opened his eyes to one fact: he wanted to be the startup, not the investor.
He got that chance in 2011 when he launched Post Planner together with a developer he’s still never met in person. With $2,000, and a fortunate TechCrunch article on release day, Post Planner launched in 2011, with paid sign-ups on Day 1.
Constantly weaving in new features, Josh and Bulgarian developer, Slav, grew Post Planner from a simple scheduler and “status ideas engine” into a powerhouse publishing tool for optimizing Facebook engagement.
Josh currently lives in San Francisco, CA with his wife and son. He is the Founder and CCPK (Chief Customer Pain Killer) of Post Planner.
About the Organization:
SofTech is a non-profit trade organization committed to fostering communication and cooperation for business and technology professionals in Northern California's Marin and Sonoma counties. Its goal is to identify and showcase technology leaders and support the technology user community.

SofTech develops programs and provides meaningful networking opportunities for its members who include American River Ventures, Autodesk, Inc., Bank of Marin, Hanson Bridgett Marcus Vlahos & RudyLLP, iPost, JAG Wire Group, The K/A Group LLC, Phippen Design Group and Ridgecrest Marketing.
Wednesday, June 25rd, 2014
San Rafael Corporate Center
Tamalpais Room
750 Lindaro
San Rafael, CA 94901
parking & directions (
6:30 p.m. - 7:15 p.m. Registration and Networking
7:15 p.m. - 8:15 p.m. Presentation
8:15 p.m. - 8:45 p.m. Audience Q&A
Food and beverages will be served.

$20 at the door for non-members who did not register in advance
Sign up for a Trial or Full Membership to SofTECH at our Join Page